Fsilog.com

| Area | Observation | Impact | Recommendation | |------|-------------|--------|----------------| | | URL hierarchy is logical / chaotic | SEO & crawlability | Restructure for shallow depth | | Redirects | 301 vs. 302 mix, broken redirects | User loss, SEO dilution | Consolidate to 301, fix 404s | | HTTPS Implementation | Full site encrypted / mixed content | Security, trust | Resolve mixed‑content warnings | | Page Load Time | Avg. page size: ______ MB, load: ______ s | Bounce & rankings | Compress assets, enable lazy loading | | Mobile UX | Touch targets too small / font size | Poor mobile conversion | Redesign mobile view, test with Google Mobile Friendly | | Forms & Conversions | Checkout / lead‑gen forms have X steps | Friction | Simplify to Y steps, add auto‑fill | | Error Pages | Custom 404 present? | User experience | Add helpful navigation / search | | Analytics Setup | GA4 + UA dual tracking? Event tags missing? | Data gaps | Implement event tracking for key actions |

| Strengths | Weaknesses | |-----------|------------| | • ______ | • ______ | | • ______ | • ______ | fsilog.com

FSI Log allows airlines and fuel suppliers to create, manage, and track fuel orders digitally. This reduces communication errors between the airline operations teams and the fueling trucks on the tarmac. | Area | Observation | Impact | Recommendation